"WOW! This serum is incredible… noticeable difference in 10 days. My skin feels fuller, brighter, tighter. This will definitely become a hero product in my routine.”
Treats for you, gifts for them
Discover new skincare rituals with our carefully curated kits
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Set BrightenThe Rosehip RitualThis Rosehip-powered ritual transforms your evening skincare steps into a radiance-restoring facial.
Set BrightenThe Rosehip Ritual28ml & 10ml
This Rosehip-powered ritual transforms your evening skincare steps into a radiance-restoring facial.
- Bestselling cleanser and face oil set
- Brightens and boosts radiance
- Clinically proven for sensitive skin
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- Best Seller
Face Oil BrightenRosehip Bioregenerate™ Face OilOur bestselling skin superfood for anyone in need of a rapid radiance boost, made with organic Rosehip Oil.
Face Oil BrightenRosehip Bioregenerate™ Face Oil30ml / 1.0 fl.oz
Our bestselling skin superfood for anyone in need of a rapid radiance boost, made with organic Rosehip Oil.
- Brightens and boosts radiance
- Smooths and seals in moisture
- Nourishing and multitasking skin superfood
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- Trending
Set Hand & BodyThe Gemini™ Stretch Mark SystemA pregnancy-friendly skincare duo to help reduce the appearance of stretch marks.
Set Hand & BodyThe Gemini™ Stretch Mark System200ml + 100ml
A pregnancy-friendly skincare duo to help reduce the appearance of stretch marks.
- Promotes skin elasticity
- Two-step stretch mark oil and cream routine
- Locks in hydration
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- Save 20%
Bundle BrightenRosehip Radiance BundleOur Rosehip-powered evening routine to cleanse and rejuvenate for healthier, radiant skin.
Bundle BrightenRosehip Radiance BundleOur Rosehip-powered evening routine to cleanse and rejuvenate for healthier, radiant skin.
- Rosehip Cleanser & Face Oil Bundle
- Soothes dry skin
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- Limited Edition
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- Set
SetTry Pai KitTry before you Pai with four radiance-boosting bestsellers in a stylish vegan leather vanity case
SetTry Pai KitTry before you Pai with four radiance-boosting bestsellers in a stylish vegan leather vanity case
- Introductory kit of Pai's bestsellers
- Cleanse, calm and brighten
- Includes vegan leather vanity case
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- Save 32%
SetBooster Discovery KitOur three bestselling natural actives for brighter, smoother and hydrated skin.
SetBooster Discovery KitOur three bestselling natural actives for brighter, smoother and hydrated skin.
- Targeted trio to brighten, smooth & hydrate
- Made for sensitive skin
- Mix in with your moisturiser or apply neat
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- Save 19%
Bundle BrightenBrighten Starter KitStart your Pai journey with our brightening all-stars for radiant skin.
Bundle BrightenBrighten Starter KitStart your Pai journey with our brightening all-stars for radiant skin.
- Evens out skin tone
- Smoother, brighter complexion
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- Mini
Face Oil BrightenRosehip Bioregenerate™ Face Oil MiniOur bestselling skin superfood for anyone in need of a rapid radiance boost, made with organic Rosehip Oil.
Face Oil BrightenRosehip Bioregenerate™ Face Oil Mini10ml / 0.3 fl.oz
Our bestselling skin superfood for anyone in need of a rapid radiance boost, made with organic Rosehip Oil.
- Brightens and boosts radiance
- Smooths and seals in moisture
- Nourishing and multitasking skin superfood
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- Save 20%
Bundle Age ConfidenceAge Well BundleSave 20% on this age-defying trio – a powerful regimen to cleanse and rejuvenate for plump, smooth skin.
Bundle Age ConfidenceAge Well BundleSave 20% on this age-defying trio – a powerful regimen to cleanse and rejuvenate for plump, smooth skin.
- Collagen-boosting
- Activates NAD+ production
- Improves the signs of aging
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- Save 20%
Bundle Hand & BodyGentle Genius™ Barrier Care Soak & Seal System™ BundleA body wash and wet skin moisturizer duo that's clinically proven to support the skin barrier*
Bundle Hand & BodyGentle Genius™ Barrier Care Soak & Seal System™ BundleA body wash and wet skin moisturizer duo that's clinically proven to support the skin barrier*
- Body wash & wet skin moisturiser duo
- Supports the skin barrier
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- Save 15%
BundleDouble Cleanse BundleThe ultimate double cleanse that even sensitive skin will love.
BundleDouble Cleanse BundleThe ultimate double cleanse that even sensitive skin will love.
- Removes makeup and SPF
- Travel-size daily cleansing routine
Exclusive skin renewal routines: Experience Age Confidence™ with our curated bundles.
SHOP BUNDLES
Going, going, gone. Don't miss your chance to shop these products before they're gone for good.
SHOP LAST CHANCE
Pick, mix, & save! Buy 2 boosters, get one free. Powerful natural actives to supercharge your routine.
SHOP NOW
Five stars all round
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“Skin is plumper after 2 weeks. Texture is unique, dries smooth. Worked brilliantly combined with Hyaluronic Acid Booster.”
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"First time using this product and I have been pleased with the results... my skin feels firmer and hopefully is reducing my lines and wrinkles."
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"Very effective, with good results... I have very sensitive skin and react to a lot of products, this however caused zero irritation and felt very gentle on my skin."
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"Wow... amazing product! I use it every day and night and my skin loves it... It immediately smooths and plumps and my skin feels soft too."
New reads on The Pai Life
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Naturally powerful ingredients
Our results-driven formulas are made with the most high-performing plant extracts – and are proven to deliver their promises.
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Efficacy guaranteed
Our formulas combine gold-standard green chemistry expertise and ingredients to deliver truly transformative results.
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Patch tested for longer
Most skincare is patch tested for 24 hours. We test ours for 96 hours to ensure it won’t cause irritation now – or later.
Made For Sensitive Skin
Each product is clinically proven for sensitive skin.
Certified Clean
Organic, cruelty-free skincare, made with 100% natural ingredients.
Goodness Built In
Our products are proudly made by us in London.
